New in Eyewear

PROPULSE
Propulse is the model specifically designed for running: thanks to its ultralight wraparound geometry, the Propulse delivers a perfect and natural compression fit without any annoying pressure on the head.

New in Helmets

SPECTRUM
Shaped for performance, the all new Spectrum is designed to outclass the road helmets standards of comfort, protection and weight. The Spectrum revolutionary dynamic design features a seamless integration of three In Mold EPS liners knitted together. This unique structure boost ventilation while keeping this race machine extremely lightweight and comfortable.

Rudy Project was with me every step of the way. I would never get on a bike without one of their helmets, and the sunglasses are the best quality I've ever competed in. Everything they make is adjustable, light, and comfortable; perfect for endurance athletes. They're an amazing company, and I'm proud to have them as a partner.

A helmet is not decorative. It serves a purpose. The most valuable purpose - protecting life. My Rudy Project helmet saved my life. For me there's no greater accolade or review. So thank you Rudy Project. And thanks for sending me a new life saver

I am currently loving the Astroloop casuals, but I might have to say the Tralyx are my hands-down fave since those are the ones I do all of my training and racing in. Unless I don’t feel like putting in my contacts, then I love my prescription Spinhawks!!!

Trusted and Approved

Why our customers love us!

SHAKING UP THE WORLD OF SUNGLASS & HELMET GOLIATHS

Founded in 1985, Rudy Project was established with the aim of improving athlete performances all over the world through the constant investment and development of new materials and technologies for sunglasses, helmets, and other high-quality performance sporting gear. 30 years later, Rudy Project has prevailed as a 'David' in a world dominated by 'Goliaths,' staying true to their Italian-based family roots and never selling out to the mass market giants.